Strategy & Results

Maroon PR has had the privilege of working with the National Law Enforcement Officers Memorial Fund (NLEOMF) in Washington, D.C. since 2022, helping to amplify their main objectives: honoring the fallen, telling the story of American Law Enforcement, and making it safer for those who serve.

Through a focused market-to-market media strategy and leaning into existing relationships built across the country, we’ve secured media coverage in all 50 states—amplifying the organization’s most meaningful initiatives.

From honoring heroes with the Officer of the Month announcements and supporting the Annual Candlelight Vigil on the National Mall in D.C., to Law Enforcement Appreciation Nights with pro sports teams, and most recently, sharing the creative talents of officers through the Officers as Art exhibit at the National Law Enforcement Museum, our team works to connect each story with the right local audience. We approach every pitch with a personal touch – going into each market to highlight the people, events or opportunities behind the mission that are tied to that specific initiative, ensuring each effort receives the attention it deserves. Additionally, our team has cultivated tremendous relationships with the D.C. bureaus of national media outlets, which has led to widespread coverage of NLEOMF’s annual events in Washington, DC that honor law enforcement heroes from across the country.

This detailed and relentless media relations strategy has resulted in hundreds of unique stories that highlight the positive impact of law enforcement in communities nationwide.

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