Maryland Food Bank
End-of-Year Digital Advertising
Summary
To enhance ongoing public relations efforts, Maroon PR worked with the Maryland Food Bank to implement a $10,000 digital advertising campaign in support of their annual end-of-year giving efforts. The fundraising campaign was the first effort in the digital advertising space for the Maryland Food Bank compared to its traditional advertising efforts in print publications. Maroon PR suggested the new strategy and helped to manage the entire campaign from creation and implementation to measuring results of the media buying effort.
million impressions
clicks to the donation page
confirmations of donations
Maroon PR utilized our strong relationship with a digital advertising partner to maximize the advertising budget to create a targeted campaign aimed at potential donors and supporters with a proven history of philanthropic giving and donations to deserving nonprofits. Maroon PR designed impactful advertising creative with a strong call to action to help drive engagement and giving. The campaign was a success, driving awareness and over 80 additional donations to the Maryland Food Bank.
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🏆Top Dog September🐾
Congratulations to Sophie for receiving the September Top Dog award! Sophie had an outstanding month, including going above and beyond for her client at @marriottowingsmills, who was truly grateful for her dedication and problem solving.
Sophie garnered earned, owned, and paid success for the @mdfoodbank during Hunger Action Month, and she attended and produced Reels for Relentless Events and @ravens activations at @mandtbankstadium. Great job, Sophie!
🐾 @jack_maroon_greyhound
#maroonpr #publicrelations #award #topdog
🏆Top Dog September🐾
Congratulations to Sophie for receiving the September Top Dog award! Sophie had an outstanding month, including going above and beyond for her client at @marriottowingsmills, who was truly grateful for her dedication and problem solving.
Sophie garnered earned, owned, and paid success for the @mdfoodbank during Hunger Action Month, and she attended and produced Reels for Relentless Events and @ravens activations at @mandtbankstadium. Great job, Sophie!
🐾 @jack_maroon_greyhound
#maroonpr #publicrelations #award #topdog
For @ginacrash, it’s been a career built on evolution. From her early days at 99.1 HFS, to the @Todays1019 morning show, to her work as a public affairs director and her growing presence across social and digital media.
In this episode of Maroon’s Mark, @mdprguy sits down with Gina to talk about the evolution of radio, why local radio still matters, and how communicators have to meet people where they are getting their information.
🎧 Watch/listen to the latest episode, link in bio.
For @ginacrash, it’s been a career built on evolution. From her early days at 99.1 HFS, to the @Todays1019 morning show, to her work as a public affairs director and her growing presence across social and digital media.
In this episode of Maroon’s Mark, @mdprguy sits down with Gina to talk about the evolution of radio, why local radio still matters, and how communicators have to meet people where they are getting their information.
🎧 Watch/listen to the latest episode, link in bio.
Twenty years ago, John Maroon took a leap of faith to start Maroon PR.
What began as a sports PR firm has grown into a full-service Public Relations agency and we’re proud to celebrate John and this incredible journey in a new Business Monthly profile.
Congratulations, @mdprguy, and thank you to everyone who has been part of the Maroon journey over the past 20 years!
Link in bio
#MaroonPR #Inc5000 #Business
Twenty years ago, John Maroon took a leap of faith to start Maroon PR.
What began as a sports PR firm has grown into a full-service Public Relations agency and we’re proud to celebrate John and this incredible journey in a new Business Monthly profile.
Congratulations, @mdprguy, and thank you to everyone who has been part of the Maroon journey over the past 20 years!
Link in bio
#MaroonPR #Inc5000 #Business
Congratulations to our friends and client @wearefello on 65 years of impact! Our team was happy to celebrate with you. 🎉 #Felloat65 #MaroonCares
Congratulations to our friends and client @wearefello on 65 years of impact! Our team was happy to celebrate with you. 🎉 #Felloat65 #MaroonCares
Happy Hunger Action Month!
Our team had a day packed full of good vibes and sunshine at the @mdfoodbank all-staff event yesterday, shooting content and filming the Food Bank’s Good Morning Maryland shoutout which aired this morning on @wmar2news. MPR continues to support the mission of Maryland Food Bank through earned, owned and paid media opportunities throughout Hunger Action Month, a time dedicated to raising awareness and addressing food insecurity across the United States.
Read more at the link in our bio
#food #hungeractionmonth #marooncares #nonprofitorganization
Happy Hunger Action Month!
Our team had a day packed full of good vibes and sunshine at the @mdfoodbank all-staff event yesterday, shooting content and filming the Food Bank’s Good Morning Maryland shoutout which aired this morning on @wmar2news. MPR continues to support the mission of Maryland Food Bank through earned, owned and paid media opportunities throughout Hunger Action Month, a time dedicated to raising awareness and addressing food insecurity across the United States.
Read more at the link in our bio
#food #hungeractionmonth #marooncares #nonprofitorganization
