October is Domestic Violence Awareness (DVA) Month and House of Ruth Maryland has been leading the fight to end intimate partner violence throughout Maryland by confronting the attitudes, behaviors, and systems that perpetuate it.
With over 200,000 incidents of IPV in Maryland each year, Maroon PR elevated DVA Month to spread the word about House of Ruth Maryland’s mission and to increase awareness and spark further change.
Throughout the month, Maroon PR supported House of Ruth Maryland with a number of initiatives, including free public webinars each Wednesday, promotion of its annual Fill the House donation event with WMAR-TV, as well as community events such as A Purple Evening with the Baltimore Ravens and BARCStoberfest.
Maroon PR worked closely with House of Ruth Maryland to develop a comprehensive social media campaign that included strategically themed content, as well as participation in industry Twitter Chats and social coverage in real time.
Additionally, Maroon PR has worked with local media on earned media relations to secure TV, radio, and print media coverage throughout the month, as well as local media support of #PurpleThursday on Domestic Violence Awareness Day.
Check out some of the resulting media coverage and a few examples of the content we created for House of Ruth’s social media!
More from the Blog
PressBox Spotlights Maroon PR: It’s All About Relationships
Barry Silverman of PressBox stopped by the Maroon PR office at 6940 Columbia Gateway Drive to spotlight our team and the journey of Founder and president John Maroon's journey to building an agency rooted in trust, teamwork, and buulding relationships. Here's a...
Racing Toward 150: Maroon PR Powers the Preakness Festival’s Historic Debut
Working alongside Maryland First Lady Dawn Moore, the Preakness Festival 150 Committee, and the Sport & Entertainment Corporation of Maryland, Maroon PR has played a pivotal role in promoting the inaugural Preakness Festival, which celebrates the 150th running of...
Maroon PR’s Elevator Pitch: An AI-Powered Exercise
At Maroon PR, we’re committed to growth, adaptability, and embracing new, effective ways of thinking and working. This philosophy extends to every facet of our agency, from how we collaborate with clients to how we strengthen our internal team dynamics. Recently, our...